Chevrolet  Rebrand

It's not often you get to take part in rebranding an American Icon loved by millions. In addition to leading the rebranding efforts globally we rolled out the "Find New Roads" tagline and campaign in print, TV, digital and OOH.

 
1500_logo_history.jpg
chevyBrandGuidlines2.jpg
 
Chevy_site_DetailA.jpg
Chevy_site_DetailA.jpg

Creative Director: Andrew Reed with Larry Frey